Senior Marketing Manager, Germany

Business Unit: Marketing

Location: Home Based

Contract Type: Permanent/Full Time

Closing Date: 30 April 2020

Senior Marketing Manager, Germany

The Team...

Reporting to the Group Marketing Director, they will work closely with the regional sales team and global marketing team and the European sales team to build a predictable and successful pipeline of leads and customers.

 

The Role...

This role requires an experienced marketing professional to deliver a full marketing programme in Europe. The Demand Generation Manager is responsible for demand and lead generation in their assigned territory through multiple marketing channels.

 

What you will do...

You will:

  • Working closely with the Loqate Marketing and regional Sales team to identify and plan marketing programs for revenue and brand growth (events, shows, inbound, advertising etc.)
  • Manage all elements of plan including research, budget, execution and reporting
  • Work closely with the marketing team to ensure all campaign activity is carefully optimised and implemented
  • Monitor and report on performance of all campaign activity
  • Work with relevant external agencies to deliver best-in-class activity
  • Manage all local and national events and exhibitions
  • Manage the regional marketing budget

 

To be successful, we are looking for...

Skills:

  • A hands-on marketing professional
  • Previous experience of managing a marketing team
  • Fluent in German and English
  • Must have experience of running multi-channel marketing lead generation campaigns
  • Daily use of marketing automation tools (HubSpot preferred)
  • Experience in managing and planning events and exhibitions
  • Strong analytical skills with the ability to build reports and communicate analysis
  • Experience in managing social media campaigns

Behaviours:

  • Excellent communicator and creative thinker

 

Apply now