Corporate Communications Officer

Store Support Centre - London

Competitive plus benefits

Permanent - Full Time

23 January 2017

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Corporate Communications Officer

Summary of the role:

The Corporate Comms Officer is an integral member of the corporate communications team and will lead on key corporate campaigns and projects to communicate Sainsbury’s strategy.  

This primarily proactive PR role will report into one of three Senior Corporate Communications Managers and work with them to develop and deliver communications to promote the following areas of the business strategy:

  • Sainsbury’s ‘Great Place to Work’ value
  • 'There for our customers’ - online groceries and non-food businesses, digital and technology innovations, new channels and formats for customers, and supply chain
  • ‘Our colleagues make the difference’ – customer service and training
  • ‘We know our customers better than anyone else’ – Nectar and customer insights
  • Sainsbury’s innovation campaign

The role is suited to someone with strong media relations experience who enjoys identifying and developing stories. The ideal candidate will have a proven record of overseeing and executing campaigns in a fast paced environment, as well as building strong relationships internally.

Developing excellent media and internal stakeholder relationships is key to delivering best in class pro-active communications as well as supporting on reactive communications. 

Principle accountabilities:

  • PR lead on developing and delivering a communications strategy to promote Sainsbury’s as a ‘Great Place to Work’ 
  • PR lead on Nectar promotions 
  • Work with the Senior Corporate Comms manager on other areas listed above taking the lead on specific projects as directed 
  • Support the reactive media relations team in managing issues related to their areas of expertise in the business
  • Work with the Corporate Digital Manager to make the most of digital communications
  • Management of key media events that bring to life our strategy for journalists
  • Ensure joined up communication with the internal channels including Marketing, Product development, Internal Comms and Customer Careline

Measure of success:

  • Quality of media and social media coverage across all channels
  • Clear understanding of offer across business and corporate media
  • Mitigating risks associated with reactive comms

Core Areas of Knowledge, Skills & Experience: 

  • Excellent communication Skills; written and oral
  • Strong national media relations experience
  • Understanding of social media – evidence of running social media and digital campaigns
  • Attention to detail
  • Planning and organisation skills 
  • Presentation skills – ability to present internally and externally at a senior level
  • Networking skills – internally, externally with media, key opinion formers, industry experts
  • Persuasion and influencing skills to sell ambitious and exciting ideas to the business
  • Experience of the latest PR techniques and tools, including digital and social media 
  • A team player within the corporate comms team and a coach to more junior members of the team

 

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Apply now